Cooperative Harvest House acquires Snijpunt
Press Release May 3rd 2018
Harvest House and Snijpunt, both located in Westland, have reached an agreement on a full takeover of the shares of Snijpunt BV and its subsidiary 4-Process Trading BV (collectively known as Snijpunt) by the Harvest House growers' cooperative. Snijpunt specializes in the processing of vegetables into semi-finished products for vegetable cutting companies, caterers, food service suppliers and salad or meal producers.
The acquisition offers Harvest House the opportunity to grow in the market for healthy convenience foods. By working together more intensively, both parties can offer their customers products with a longer shelf life, a broader range and innovative concepts, among other things. This fits within the value-added strategy of Harvest House. As a specialist in fruiting vegetables, Harvest House wants to achieve further growth by marketing more processed and unprocessed products in both the retail and the out-of-home markets. In both markets, it wants to contribute to shortening the chain.
In addition to a guaranteed continuity in business operations, this cooperation offers Snijpunt a better connection to the convenience market and more possibilities to develop and market concepts. Both parties see this step as an important opportunity to grow from joint strength.
Jelte van Kammen (Managing Director Harvest House):
"We are very pleased with this acquisition. With Tomatoblend we have made the first step in the development of processed products from residual streams. This acquisition offers us the opportunity to realize this for bell peppers as well. The knowledge and experience that Snijpunt introduces, enable us to develop faster in processed products. This is how we respond to the increasing demand for healthy convenience products."
Marco Romein (Commercial Director Snijpunt):
"This cooperation is an important step for us. I am very pleased that Snijpunt is joining a fruiting vegetable cooperative with innovative growers. This gives our customers even more direct access to the source and we are assured of high-quality products all year round, grown according to Dutch quality standards. It also enables us to respond even more to the specific needs of our customers. Furthermore, it remains business as usual. That means that nothing changes for the daily day of business. Our plans for expansion of the factory surface also continue unabated. Together with Mark van der Salm (General Director) and the support of the other members rest of our team, I confidently take on this beautiful challenge! "
On behalf of the Management Board
Cooperative Harvest House Snijpunt B.V.
Jelte van Kammen Marco Romein
